Black is the one that stops the 50s Style shape reading as retro. Same curve, no nostalgia, and it is the easiest colour to put next to stainless steel appliances you already own.
This is the BLF03, the full-size jug blender in Smeg’s 50s Style range. A 1.5 litre jug on an 800 W motor, with the speed running from 9,000 to 18,000 rpm – fast enough to take ice and frozen fruit, slow enough at the bottom of the dial to fold a soup without throwing it up the sides. The Smooth Start feature ramps the motor rather than snapping to speed, which is the difference between a smoothie and a lid on the ceiling.
- Model BLF03BLSA, 50s Style range
- 1.5 litre jug, six cups
- 800 W motor, 9,000 to 18,000 rpm
- Smooth Start so it does not lurch on the first press
- Stainless steel blade group, measuring cup in the lid
- Motor thermal protection and safety motor block
- Anti-slip base, cord wrap under the body, 397 x 197 x 163 mm
R2,800 here, against a Smeg South Africa list price of R6,499. Sadec Online Shoppers is an independent South African retailer – we buy genuine, boxed Smeg stock and resell it, which is why this sits below list. Free delivery anywhere in South Africa, and the six-month Consumer Protection Act warranty runs through us as the seller.
See the whole Smeg blender range, the smaller personal blenders if you only ever blend for one, the matching kettles and toasters in the same colours, why buy from us, or how delivery works.











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